In this age of unprecedented information, access, and connection, technology has changed the way we communicate, engage, and live.

Organizations are adopting new technologies at incredible rates. Many of these solutions are used independently of each other, but they’ve grown more sophisticated, and are made even more effective by interconnecting.  Apple’s enterprise and business strategy focuses on two major areas:

  • Bringing new business-focused capabilities to all of our products, building on the wide range of functionality we already support and expand on with each new OS and hardware release.
  • Building a business-focused partner ecosystem of technology leaders to help with the development, deployment, and management of solutions that will support your mission.

MacBook Pro

Supercharged by Apple M-series chips, the MacBook Pro lineup redefines pro laptops. The 13-inch model features a brilliant Retina display and is powered by the M2 chip for great performance and all-day battery life. The 14-inch and 16-inch models with M2 Pro and M2 Max offer even more performance, extraordinary battery life, and versatile connectivity options with Thunderbolt, HDMI, SDXC, and MagSafe 3 ports. And they feature a Liquid Retina XDR display with high brightness, an amazing contrast ratio, and P3 wide color. No other laptop lineup offers this combination of performance, capability, and battery life.

Apple MacBook Air

Completely redesigned around the Apple M2 chip, MacBook Air offers improved performance and capabilities and all-day battery life in a silent, fanless design. Enjoy a gorgeous 13.6-inch Liquid Retina display, 1080p FaceTime HD camera, a MagSafe 3 port for charging, an immersive four-speaker sound system, Magic Keyboard with Touch ID, and a choice of four beautiful finishes. It’s thinner, lighter, and faster—and everything you want in MacBook Air.

Apple iPads

iPad Pro pushes the limits of what you can do with iPad. The breakthrough M2 chip delivers even more incredible performance for the most demanding workflows. Combined with the advanced camera system, M2 enables ProRes video capture, transforming iPad Pro into a complete movie studio right in your hands. iPad Pro supports the fastest wireless connections with support for Wi-Fi 6E1 and even more broad 5G coverage. Apple Pencil hover detects Apple Pencil2 when you hold it above the display. So you can preview your mark before you make it, for even greater precision. And powerful new features in iPadOS 16 take the iPad Pro experience to the next level. With advanced displays, Thunderbolt, studio-quality mics, LiDAR Scanner, powerful accessories, pro apps, and more, iPad Pro delivers the ultimate iPad experience.